https://docs.smarter.codes/api.php?action=feedcontributions&feedformat=atom&user=Mansee+Jain 2026-06-09T21:06:28Z User contributions MediaWiki 1.40.4 https://docs.smarter.codes/index.php?title=Public:Market_Sizing&diff=14552 2024-03-06T03:32:46Z

<p>Mansee Jain: /* 1. Fast Food Restaurants */</p> <hr /> <div>To market to your audience you first understand your market. This is done by [[google:market+sizing|Market sizing]].<br /> <br /> Note: TAM and ICP from [https://www.udemy.com/course/abm_masterclass/learn/lecture/31609354#overview ABM Course &gt; Section 2 &gt;Chapter7 and Chapter8]<br /> <br /> Let us understand the concept by an example: <br /> <br /> # '''Security camera''' :<br /> <br /> '''TAM'''(Total Addressable Market) should be average revenue per customer/total customers revenue or target customers in the market. TAM calculation can be taken as an exercise for the clarity on the future roadmap, check the demand of the product and profit for future production.<br /> <br /> '''TAM'''=Total number of buyers for any product. For example: security cameras<br /> <br /> '''ICP'''= Wifi enabled security camera /Bluetooth cameras/Wired cameras<br /> <br /> '''SAM'''=Home owners/Office buildings/Entertainment place/Bank etc<br /> <br /> '''SOM='''Wired indoor cameras<br /> <br /> <br /> <br /> [[File:TAM-Image.png|306x306px]]<br /> <br /> == 2. Fast Food Restaurants ==<br /> [[File:TAM-SAM-SOM-EVG-Market-Sizing.png|thumb|Example of market sizing for restaurant business]]<br /> [[Category:Marketing]]</div>

Mansee Jain https://docs.smarter.codes/index.php?title=Public:Market_Sizing&diff=14549 2024-03-06T00:33:13Z

<p>Mansee Jain: </p> <hr /> <div>To market to your audience you first understand your market. This is done by [[google:market+sizing|Market sizing]].<br /> <br /> Note: TAM and ICP from [https://www.udemy.com/course/abm_masterclass/learn/lecture/31609354#overview ABM Course &gt; Section 2 &gt;Chapter7 and Chapter8]<br /> <br /> Let us understand the concept by an example: <br /> <br /> # '''Security camera''' :<br /> <br /> '''TAM'''(Total Addressable Market) should be average revenue per customer/total customers revenue or target customers in the market. TAM calculation can be taken as an exercise for the clarity on the future roadmap, check the demand of the product and profit for future production.<br /> <br /> '''TAM'''=Total number of buyers for any product. For example: security cameras<br /> <br /> '''ICP'''= Wifi enabled security camera /Bluetooth cameras/Wired cameras<br /> <br /> '''SAM'''=Home owners/Office buildings/Entertainment place/Bank etc<br /> <br /> '''SOM='''Wired indoor cameras<br /> <br /> <br /> <br /> [[File:TAM-Image.png|306x306px]]<br /> <br /> == 1. Fast Food Restaurants ==<br /> [[File:TAM-SAM-SOM-EVG-Market-Sizing.png|thumb|Example of market sizing for restaurant business]]<br /> [[Category:Marketing]]</div>

Mansee Jain https://docs.smarter.codes/index.php?title=Public:Market_Sizing&diff=14532 2024-03-05T01:03:28Z

<p>Mansee Jain: </p> <hr /> <div>To market to your audience you first understand your market. This is done by [[google:market+sizing|Market sizing]].<br /> <br /> [[File:TAM-Image.png|306x306px]]<br /> <br /> == Examples ==<br /> <br /> == 1. Fast Food Restaurants ==<br /> <br /> == 2. Security camera TAM and ICP from [https://www.udemy.com/course/abm_masterclass/learn/lecture/31609354#overview ABM Course &gt; Section 2 &gt;Chapter7 and Chapter8] ==<br /> [[File:TAM-SAM-SOM-EVG-Market-Sizing.png|thumb|Example of market sizing for restaurant business]]<br /> [[Category:Marketing]]</div>

Mansee Jain https://docs.smarter.codes/index.php?title=File:Public:TAM-Image.png&diff=14531 2024-03-05T00:47:00Z

<p>Mansee Jain: </p> <hr /> <div>Definition of TAM,SAM,SOM</div>

Mansee Jain